Founded in the 1980s, QL Lian Hoe Sdn. Bhd. began as a small home-based fish ball producer in Johor Bahru and has grown into a modern, fully mechanised surimi-based food manufacturer led by the second generation. Despite modern production methods, we continue to preserve the traditional taste that our customers remember.

Our product range includes chilled and frozen surimi-based items, designed for households, restaurants, hawkers, hotpot outlets, and supermarkets. We currently distribute our products across Malaysia and to international markets, such as Australia, Mauritius, Hong Kong, Indonesia, and Singapore, with plans to expand further Our slogan, “JB & SG Taste in Memory”, reflects our commitment to maintaining the authentic flavour and texture of our traditional fish balls, keeping the taste that customers fondly remember.

At QL Lian Hoe, we uphold the belief of “people-oriented, quality first”, producing safe, delicious, and reliable surimi-based products that customers trust.